Who Owns the Website... Does Anyone Know

It is startling how difficult it is for marketing and sales executives to get web changes accomplished. We have seen broad swings in the time it takes to prep a website for WarpDrive by different IT organizations.

In one case it took two calendar days and 45 minutes of labor time to prepare a website with approximately 1,000 pages. The same task by another large company, took Two Months.

The most important issue here is that 50% of the attached Jupiter Research study participants plan on spending significant budget towards top line initiatives like WarpDrive. Hooooray.

Who�s the Boss? - Metrics - CMO Magazine

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