CAN Spam Analysis by CDT

Check out this interesting analysis. CDT CanSpam Analysis

The CAN-Spam Law can effect any salesperson trying to cold call a prospect in even B2B sales. CDT in this review is carefully outlining their perspective on the impact and rules that individuals and companies must follow to comply.

Unfortunately, CAN-Spam is not affecting the Spammers that you and I would love to rid the world of, selling Viagra, P#$is stuff, or Breast stuff. I still get more everyday. AND these spammers are coming in from Asia and Eastern Europe and not readily trackable. (I constantly try Neo-Trace to identify the ISP and WHOIS of the senders).

It just blows my mind that legitimate marketers, with products of value can get sued for a single email. Beware. Times are shifting and compliance is critical. Coordinate your email efforts and track your communications with your customer and prospect lists. Using systems like WarpDrive from Acrelic Interactive will be necessary and mandated

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